YOU MAY CHOOSE NOT TO HIRE A PROFESSIONAL STAGER,  BUT...


According to the National Association of Realtors® 2017 Profile of Home Staging, released in July, more than 60% of sellers' agents say that staging a home decreases the amount of time a home spends on the market, while more than 70% of buyers' agents said that staging a home makes it easier for buyers to visualize the property as their future home and 40% are more willing to walk through a staged home they first saw online. 

However, according to the same report, almost 40% of buyers' agents said that staging positively affects a home's value if the home is decorated to the buyer's taste, meaning that a home's staging should be designed to appeal to the largest number of potential buyers.

The National Association of Realtors®, "The Voice for Real Estate," is America's largest trade association, representing more than 1.2 million members involved in all aspects of the residential and commercial real estate industries.

Staging Statistics

In a study performed in 2013 by the Real Estate Staging Association, same houses being listed on the market for around 140 days on average, but not staged, received their first offer, on average, in 40 days, after being professionally staged (THE CONSUMER’S GUIDE TO REAL ESTATE STAGING™ - 2007-2014 Real Estate Staging Association)

Sellers' agents report more value is added when property is staged: 29 percent reported an increase of 1-5% in dollar value offered by buyers, 21 percent reporting an increase of 8 -10 %, and 5 percent reported an increase of 11-15%. No sellers' agents reported a negative impact. (National Association of Realtors® 2017 Profile of Home Staging)

Staging the living room for buyers was found to be most important (55 percent), followed by staging the master bedroom (51 percent), and staging the kitchen (41 percent) ( National Association of Realtors® 2017 Profile of Home Staging)

Thirty-eight percent of sellers’ agents said they stage all sellers’ homes prior to listing them for sale. (National Association of Realtors® 2017 Profile of Home Staging)

The most common rooms that are staged include the living room (83%), kitchen (76%), master bedroom (69%), and the dining room (66 %) (National Association of Realtors® 2017 Profile of Home Staging)

Home staging is about highlighting a home’s positives and inspiring buyers to imagine how they can personalize it.

Through soft staging techniques, we create emotional connection points to add warmth to any room.

Staging FAQ's 

What is professional home staging?

How much does it cost?

The real estate market is good, so do I need home staging?

Why can't I just stage my own home?

Is there a need to decorate empty rooms?



Professional Affiliations

Real Estate Staging Association

HSR

Home Staging Certification Training

Stagers Connect

ASHSR

American Society of Home Stagers and Redesigners

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